How mainichi.jp Get Unbelievable Success With Landing Page
As we known，Landing page is an essential part of marketing campaign because it has the unique ability to convert a stranger into a qualified lead. But how can we increase the ROI? How to find landing page copy and image for inspiration? How to know competitors’ advertising strategy?
Fortunately, LandingSpy can help you successfully solve the problems above. LandingSpy is the best landing page software. It tracks the mainichi.jp ads, and analyzes the landing page data of the ads. Its landing page link is mainichi.jp.
So, how mainichi.jp get unbelievable success with landing page?
1.mainichi.jp’s ad landing page basic information
Landing Page Images:
Title：https://www.facebook.com/mainichibiz/リスク嫌う若者がなぜか好む「行き当たりばったり旅」 | イマドキ若者観察 | 藤田結子 | 毎日新聞「経済プレミア」
Description： 現代の若者は、堅実でリスクを回避し、コスパを重視するといわれます。大学生には、遊びや外食の際、インスタグラムや食べログなどのアプリで前もって写真やレビューをチェックし、失敗しないよう行動する傾向が見られます。その一方で、旅行に関しては、あえて情報収集しない「行き当たりばったり」な旅を好みます。なぜ
Advertising Platform：Facebook
Period：4
Start Time and End Time：2020-03-18~2020-03-22
Landing Type：Other
Language & Countries：N/A&N/A
Related Landing Pages：3
Final URL：mainichi.jp
The Number of Outgoings Link ：0
2. Free related landing pages analytics
In addition to the above ad landing pages, mainichi.jp recently launched related landing pages with a total number of 3. The main advertising platforms of these related ad landing pages are Facebook、Facebook etc. These ad landing pages include some AB-tested pages. After the final verification, mainichi.jp has placed a lot of ads by using the most effective ad landing pages.
LandingSpy performed basic data analysis on these related landing pages and selected the top 3 that performed best.
| 1st | 2nd | 3rd | |
| Title | https://www.facebook.com/mainichishimbun/「だいすきな木をきらないで」 小4男子と神戸市職員の「文通」で再生した桜が開花 - 毎日新聞 | https://www.facebook.com/mainichishimbun/経産省、eスポーツ市場の成長支援 官民協力で法整備、経済効果3000億円目指す - 毎日新聞 | ［PR］ノザキのコンビーフ - 毎日新聞 |
| Description | 「ぼくのだいすきな木をきらないでください」。2年半前、傷んで伐採される予定だった桜の幹にこんな手紙がくくりつけられた。差出人の「小4男子」に宛て、神戸市職員は返事を幹に結んだ。「かわりのサクラは、危なくない場所に植える予定にしているよ」。その桜が今春、神戸市灘区で初めて開花し、手紙を書いた少年（1 | 経済産業省は23日までに、コンピューターゲームの腕前を競う「eスポーツ」の国内市場の成長支援に本格的に乗り出した。2025年に3000億円程度の経済効果創出を目標に設定し、官民が協力して法制度などの環境を整備する。ゲーム以外の産業にも経済効果を波及させ、地方活性化や障害者の社会参画につなげたい考え | おなじみのパッケージがリニューアルした『ノザキのコンビーフ』。食べきりサイズで賞味期限が長くなり、開け方も新しく。さらにあの芸人がかっこいい食べ方を考案!? |
| Advertising Platform | |||
| Period | 1 | 1 | 1 |
| Start Time and End Time | 2020-03-31~2020-04-01 | 2020-03-23~2020-03-23 | 2020-04-06~2020-04-06 |
| Language & Countries | N/A&N/A | N/A&N/A | N/A&N/A |
The above is the detailed information of the 3 landing pages that advertisers mainichi.jp have performed best in the recent past. After many A/B tests, these ad landing pages proved to be the most effective. So what do they have in common? By comprehensively analyzing the various data of these landing pages, we can summarize some rules to discover the secrets of high-converting ad landing pages.
1) Title analysis
- The number of words in the title is usually 5-10 words, and the words are as simple as possible.
- Core keywords and important content are put forward.
- Declarative Affirmative Sentences
- Titles with numbers are 36% more likely to be clicked by users than without numbers.
In fact, I prefer the title “https://www.facebook.com/mainichishimbun/「だいすきな木をきらないで」 小4男子と神戸市職員の「文通」で再生した桜が開花 - 毎日新聞” better than “https://www.facebook.com/mainichishimbun/経産省、eスポーツ市場の成長支援 官民協力で法整備、経済効果3000億円目指す - 毎日新聞”.
2) Description analysis
Copywriting tests the ability of the writer to perceive the user’s psychology. What we need to do is to stand in the user’s perspective, understand the needs of the users, and introduce your products from what they want to know.
Obviously, the descriptions of these related landing pages all conform to the above rules. For example:
- 「ぼくのだいすきな木をきらないでください」。2年半前、傷んで伐採される予定だった桜の幹にこんな手紙がくくりつけられた。差出人の「小4男子」に宛て、神戸市職員は返事を幹に結んだ。「かわりのサクラは、危なくない場所に植える予定にしているよ」。その桜が今春、神戸市灘区で初めて開花し、手紙を書いた少年（1
- 経済産業省は23日までに、コンピューターゲームの腕前を競う「eスポーツ」の国内市場の成長支援に本格的に乗り出した。2025年に3000億円程度の経済効果創出を目標に設定し、官民が協力して法制度などの環境を整備する。ゲーム以外の産業にも経済効果を波及させ、地方活性化や障害者の社会参画につなげたい考え
- おなじみのパッケージがリニューアルした『ノザキのコンビーフ』。食べきりサイズで賞味期限が長くなり、開け方も新しく。さらにあの芸人がかっこいい食べ方を考案!?
If you want to know the description of other landing pages with the best performance in the past 90 days, you can use LandingSpy (landingspy.com) to filter and query.
3) Advertising platform
From the above table, we can see that the advertiser mainichi.jp’s recent platform for advertising is mainly Facebook.
4) Advertising schedule
Advertisers mainichi.jp have recently advertised at 2020-03-31~2020-04-01、2020-03-23~2020-03-23、2020-04-06~2020-04-06. The periods the ads continue to run are 1 days, 1 days, and 1 days.
Different industries and different platforms have different effective times when advertising. When scheduling ads, we should check the competitors’ advertising strategies in advance, not only to avoid overlapping with their high-frequency advertising time but also not to miss the best period for advertising in the industry.
In conclusion: The above is a free landing page analytics report about mainichi.jp. Doing a good job in advertising is a long-term accumulation process. In this process, we can use the bestlanding page software to find excellent landing page copy and landing page images for reference. At the same time, understand the competitors’ advertising strategies in advance, then adjust and test your advertising plans in a timely manner.
3. Related landing page report
If you want to check the relevant analysis of other landing page related to mainichi.jp, you can click the app name below to view related reports.