How ozon.ru Get Unbelievable Success With Landing Page

As we known，Landing page is an essential part of marketing campaign because it has the unique ability to convert a stranger into a qualified lead. But how can we increase the ROI? How to find landing page copy and image for inspiration? How to know competitors’ advertising strategy?

Fortunately, LandingSpy can help you successfully solve the problems above. LandingSpy is the best landing page software. It tracks the ozon.ru ads, and analyzes the landing page data of the ads. Its landing page link is ozon.ru. 

So, how ozon.ru get unbelievable success with landing page?

1.ozon.ru’s ad landing page basic information

Landing Page Images:

Title：Машинка серии "Город Игр", Большая стройка L - бетономешалка 2 — купить в интернет-магазине OZON с быстрой доставкой

Description：OZON предлагает выгодные цены и отличный сервис. Машинка серии "Город Игр", Большая стройка L - бетономешалка 2 - характеристики, фото и отзывы покупателей. Доставка по всей России.

Advertising Platform：Admob

Period：1

Start Time and End Time：2020-03-22~2020-03-22

Landing Type：Other

Language & Countries：N/A&N/A

Related Landing Pages：5

Final URL：ozon.ru

The Number of Outgoings Link ：0

2. Free related landing pages analytics

In addition to the above ad landing pages, ozon.ru recently launched related landing pages with a total number of 5. The main advertising platforms of these related ad landing pages are Admob、Admob etc. These ad landing pages include some AB-tested pages. After the final verification, ozon.ru has placed a lot of ads by using the most effective ad landing pages.

LandingSpy performed basic data analysis on these related landing pages and selected the top 3 that performed best.

The above is the detailed information of the 3 landing pages that advertisers ozon.ru have performed best in the recent past. After many A/B tests, these ad landing pages proved to be the most effective. So what do they have in common? By comprehensively analyzing the various data of these landing pages, we can summarize some rules to discover the secrets of high-converting ad landing pages.

1) Title analysis

• The number of words in the title is usually 5-10 words, and the words are as simple as possible.
• Core keywords and important content are put forward.
• Declarative Affirmative Sentences
• Titles with numbers are 36% more likely to be clicked by users than without numbers.

In fact, I prefer the title “Шапка детская Lassie, цвет: синий. 7187716951. Размер 46 — купить в интернет-магазине OZON с быстрой доставкой” better than “Микротоковый массажер для лица и тела OLZORI D-LIFT, для лифтинга кожи, розовый — купить в интернет-магазине OZON с быстрой доставкой”.

2) Description analysis

Copywriting tests the ability of the writer to perceive the user’s psychology. What we need to do is to stand in the user’s perspective, understand the needs of the users, and introduce your products from what they want to know.

Obviously, the descriptions of these related landing pages all conform to the above rules. For example:

• OZON предлагает выгодные цены и отличный сервис. Шапка детская Lassie, цвет: синий. 7187716951. Размер 46 - характеристики, фото и отзывы покупателей. Доставка по всей России.
• OZON предлагает выгодные цены и отличный сервис. Микротоковый массажер для лица и тела OLZORI D-LIFT, для лифтинга кожи, розовый - характеристики, фото и отзывы покупателей. Доставка по всей России.
• OZON предлагает выгодные цены и отличный сервис. Larsen Пазл Трактор US4 - характеристики, фото и отзывы покупателей. Доставка по всей России.

If you want to know the description of other landing pages with the best performance in the past 90 days, you can use LandingSpy (landingspy.com) to filter and query.

3) Advertising platform

From the above table, we can see that the advertiser ozon.ru’s recent platform for advertising is mainly Admob.

4) Advertising schedule

Advertisers ozon.ru have recently advertised at 2020-03-03~2020-04-23、2020-02-27~2020-04-02、2020-03-10~2020-03-23. The periods the ads continue to run are 50 days, 34 days, and 13 days.

Different industries and different platforms have different effective times when advertising. When scheduling ads, we should check the competitors’ advertising strategies in advance, not only to avoid overlapping with their high-frequency advertising time but also not to miss the best period for advertising in the industry.

In conclusion: The above is a free landing page analytics report about ozon.ru. Doing a good job in advertising is a long-term accumulation process. In this process, we can use the bestlanding page software to find excellent landing page copy and landing page images for reference. At the same time, understand the competitors’ advertising strategies in advance, then adjust and test your advertising plans in a timely manner.

3. Related landing page report

If you want to check the relevant analysis of other landing page related to ozon.ru, you can click the app name below to view related reports.

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