How sbs.com.au Get Unbelievable Success With Landing Page
As we known，Landing page is an essential part of marketing campaign because it has the unique ability to convert a stranger into a qualified lead. But how can we increase the ROI? How to find landing page copy and image for inspiration? How to know competitors’ advertising strategy?
Fortunately, LandingSpy can help you successfully solve the problems above. LandingSpy is the best landing page software. It tracks the sbs.com.au ads, and analyzes the landing page data of the ads. Its landing page link is sbs.com.au.
So, how sbs.com.au get unbelievable success with landing page?
1.sbs.com.au’s ad landing page basic information
Landing Page Images:
Title：SBS Language | 莫理遜報喜：新冠疫情曲線已「成功壓平」
Description：總理莫理遜(Scott Morrison)及聯邦首席醫官墨菲（Brendan Murphy）今午舉行記者招待會，表示政府的新冠病毒模型顯示已成功「將曲線拉平」，澳洲人「大可放心」。
Advertising Platform：Facebook
Period：1
Start Time and End Time：2020-04-07~2020-04-07
Landing Type：Other
Language & Countries：N/A&N/A
Related Landing Pages：42
Final URL：sbs.com.au
The Number of Outgoings Link ：0
2. Free related landing pages analytics
In addition to the above ad landing pages, sbs.com.au recently launched related landing pages with a total number of 42. The main advertising platforms of these related ad landing pages are Facebook、Facebook etc. These ad landing pages include some AB-tested pages. After the final verification, sbs.com.au has placed a lot of ads by using the most effective ad landing pages.
LandingSpy performed basic data analysis on these related landing pages and selected the top 3 that performed best.
| 1st | 2nd | 3rd | |
| Title | {{ meta.ogTitle }} | SBS Language | 雪梨唐人街確診兩宗退伍軍人症個案 | SBS News | Trusted Australian, world and breaking news |
| Description | {{ meta.description }} | 近期曾經前往雪梨 Haymarket 的人士，應留意身體狀況是否有出現退伍軍人症癥狀。 | The bigger picture with the latest news from Australia and across the world. Download the new SBS News app now. |
| Advertising Platform | |||
| Period | 95 | 95 | 41 |
| Start Time and End Time | 2020-02-19~2020-05-24 | 2020-02-10~2020-05-15 | 2020-02-15~2020-03-28 |
| Language & Countries | N/A&N/A | N/A&N/A | N/A&N/A |
The above is the detailed information of the 3 landing pages that advertisers sbs.com.au have performed best in the recent past. After many A/B tests, these ad landing pages proved to be the most effective. So what do they have in common? By comprehensively analyzing the various data of these landing pages, we can summarize some rules to discover the secrets of high-converting ad landing pages.
1) Title analysis
- The number of words in the title is usually 5-10 words, and the words are as simple as possible.
- Core keywords and important content are put forward.
- Declarative Affirmative Sentences
- Titles with numbers are 36% more likely to be clicked by users than without numbers.
In fact, I prefer the title “{{ meta.ogTitle }}” better than “SBS Language | 雪梨唐人街確診兩宗退伍軍人症個案”.
2) Description analysis
Copywriting tests the ability of the writer to perceive the user’s psychology. What we need to do is to stand in the user’s perspective, understand the needs of the users, and introduce your products from what they want to know.
Obviously, the descriptions of these related landing pages all conform to the above rules. For example:
- {{ meta.description }}
- 近期曾經前往雪梨 Haymarket 的人士，應留意身體狀況是否有出現退伍軍人症癥狀。
- The bigger picture with the latest news from Australia and across the world. Download the new SBS News app now.
If you want to know the description of other landing pages with the best performance in the past 90 days, you can use LandingSpy (landingspy.com) to filter and query.
3) Advertising platform
From the above table, we can see that the advertiser sbs.com.au’s recent platform for advertising is mainly Facebook.
4) Advertising schedule
Advertisers sbs.com.au have recently advertised at 2020-02-19~2020-05-24、2020-02-10~2020-05-15、2020-02-15~2020-03-28. The periods the ads continue to run are 95 days, 95 days, and 41 days.
Different industries and different platforms have different effective times when advertising. When scheduling ads, we should check the competitors’ advertising strategies in advance, not only to avoid overlapping with their high-frequency advertising time but also not to miss the best period for advertising in the industry.
In conclusion: The above is a free landing page analytics report about sbs.com.au. Doing a good job in advertising is a long-term accumulation process. In this process, we can use the bestlanding page software to find excellent landing page copy and landing page images for reference. At the same time, understand the competitors’ advertising strategies in advance, then adjust and test your advertising plans in a timely manner.
3. Related landing page report
If you want to check the relevant analysis of other landing page related to sbs.com.au, you can click the app name below to view related reports.