How vanityfair.com Get Unbelievable Success With Landing Page
As we known，Landing page is an essential part of marketing campaign because it has the unique ability to convert a stranger into a qualified lead. But how can we increase the ROI? How to find landing page copy and image for inspiration? How to know competitors’ advertising strategy?
Fortunately, LandingSpy can help you successfully solve the problems above. LandingSpy is the best landing page software. It tracks the vanityfair.com ads, and analyzes the landing page data of the ads. Its landing page link is vanityfair.com.
So, how vanityfair.com get unbelievable success with landing page?
1.vanityfair.com’s ad landing page basic information
Landing Page Images:
Title：Gabriel Sherman“There’s No Boogeyman He Can Attack”: Angry at Kushner, Trump Awakens to the COVID-19 Danger | Vanity Fair
Description：For weeks, Trump and his son-in-law saw the novel coronavirus mostly as a media and political problem. But the spiraling cases, plunging markets, and a Mar-a-Lago cluster finally opened eyes.
Advertising Platform：Facebook
Period：4
Start Time and End Time：2020-03-19~2020-03-23
Landing Type：Other
Language & Countries：N/A&N/A
Related Landing Pages：5
Final URL：vanityfair.com
The Number of Outgoings Link ：0
2. Free related landing pages analytics
In addition to the above ad landing pages, vanityfair.com recently launched related landing pages with a total number of 5. The main advertising platforms of these related ad landing pages are Facebook、Facebook etc. These ad landing pages include some AB-tested pages. After the final verification, vanityfair.com has placed a lot of ads by using the most effective ad landing pages.
LandingSpy performed basic data analysis on these related landing pages and selected the top 3 that performed best.
| 1st | 2nd | 3rd | |
| Title | Tina NguyenRepublicans Fear Beto Might Be Just the Beginning | Vanity Fair | Gabriel Sherman“He’s Definitely Melting Down Over This”: Trump, Germaphobe in Chief, Struggles to Control the Covid-19 Story | Vanity Fair | Erin VanderhoofEliot Spitzer’s Wedding, Bill de Blasio’s Gym: New York’s Most Notorious Politicos Deal With Coronavirus in Their Own Special Ways | Vanity Fair |
| Description | Texas Republicans are getting nervous about 2020: “The challenges we face in Texas are very real.” | Publicly, he sees it as yet another (“Fake News”) media war; privately, he worries about virus-carrying journalists on Air Force One. But cancel his rallies? “I’m not going to do it,” he says. | Of course de Blasio went to the gym on Monday. And over there—is that Eliot Spitzer doing something sensible? |
| Advertising Platform | |||
| Period | 413 | 9 | 4 |
| Start Time and End Time | 2019-02-04~2020-03-23 | 2020-03-14~2020-03-23 | 2020-03-19~2020-03-23 |
| Language & Countries | N/A&N/A | N/A&N/A | N/A&N/A |
The above is the detailed information of the 3 landing pages that advertisers vanityfair.com have performed best in the recent past. After many A/B tests, these ad landing pages proved to be the most effective. So what do they have in common? By comprehensively analyzing the various data of these landing pages, we can summarize some rules to discover the secrets of high-converting ad landing pages.
1) Title analysis
- The number of words in the title is usually 5-10 words, and the words are as simple as possible.
- Core keywords and important content are put forward.
- Declarative Affirmative Sentences
- Titles with numbers are 36% more likely to be clicked by users than without numbers.
In fact, I prefer the title “Tina NguyenRepublicans Fear Beto Might Be Just the Beginning | Vanity Fair” better than “Gabriel Sherman“He’s Definitely Melting Down Over This”: Trump, Germaphobe in Chief, Struggles to Control the Covid-19 Story | Vanity Fair”.
2) Description analysis
Copywriting tests the ability of the writer to perceive the user’s psychology. What we need to do is to stand in the user’s perspective, understand the needs of the users, and introduce your products from what they want to know.
Obviously, the descriptions of these related landing pages all conform to the above rules. For example:
- Texas Republicans are getting nervous about 2020: “The challenges we face in Texas are very real.”
- Publicly, he sees it as yet another (“Fake News”) media war; privately, he worries about virus-carrying journalists on Air Force One. But cancel his rallies? “I’m not going to do it,” he says.
- Of course de Blasio went to the gym on Monday. And over there—is that Eliot Spitzer doing something sensible?
If you want to know the description of other landing pages with the best performance in the past 90 days, you can use LandingSpy (landingspy.com) to filter and query.
3) Advertising platform
From the above table, we can see that the advertiser vanityfair.com’s recent platform for advertising is mainly Facebook.
4) Advertising schedule
Advertisers vanityfair.com have recently advertised at 2019-02-04~2020-03-23、2020-03-14~2020-03-23、2020-03-19~2020-03-23. The periods the ads continue to run are 413 days, 9 days, and 4 days.
Different industries and different platforms have different effective times when advertising. When scheduling ads, we should check the competitors’ advertising strategies in advance, not only to avoid overlapping with their high-frequency advertising time but also not to miss the best period for advertising in the industry.
In conclusion: The above is a free landing page analytics report about vanityfair.com. Doing a good job in advertising is a long-term accumulation process. In this process, we can use the bestlanding page software to find excellent landing page copy and landing page images for reference. At the same time, understand the competitors’ advertising strategies in advance, then adjust and test your advertising plans in a timely manner.
3. Related landing page report
If you want to check the relevant analysis of other landing page related to vanityfair.com, you can click the app name below to view related reports.