How thehour.com Get Unbelievable Success With Landing Page
As we known，Landing page is an essential part of marketing campaign because it has the unique ability to convert a stranger into a qualified lead. But how can we increase the ROI? How to find landing page copy and image for inspiration? How to know competitors’ advertising strategy?
Fortunately, LandingSpy can help you successfully solve the problems above. LandingSpy is the best landing page software. It tracks the thehour.com ads, and analyzes the landing page data of the ads. Its landing page link is thehour.com.
So, how thehour.com get unbelievable success with landing page?
1.thehour.com’s ad landing page basic information
Landing Page Images:
Title：By Robert KochSimms to face Hosten in 140th District Democratic primary - The Hour
Description：NORWALK - This year's race for the 140th District Connecticut House seat being vacated by state Rep. Bruce Morris will not go uncontested. One Republican and two Democrats are in the running. Colin Hosten announced Thursday that his campaign had landed
Advertising Platform：Facebook
Period：644
Start Time and End Time：2018-06-18~2020-03-23
Landing Type：Other
Language & Countries：N/A&N/A
Related Landing Pages：3
Final URL：thehour.com
The Number of Outgoings Link ：0
2. Free related landing pages analytics
In addition to the above ad landing pages, thehour.com recently launched related landing pages with a total number of 3. The main advertising platforms of these related ad landing pages are Facebook、Facebook etc. These ad landing pages include some AB-tested pages. After the final verification, thehour.com has placed a lot of ads by using the most effective ad landing pages.
LandingSpy performed basic data analysis on these related landing pages and selected the top 3 that performed best.
| 1st | 2nd | 3rd | |
| Title | By Robert KochSimms to face Hosten in 140th District Democratic primary - The Hour | By Robert KochDathan promises to bring fresh perspective to Hartford - The Hour | Matt Zapotosky, Isaac Stanley-Becker and John Wagner, The Washington PostU.S. coronavirus deaths top 1,000 in single day, White House expected to recommend everyone wear masks - The Hour |
| Description | NORWALK - This year's race for the 140th District Connecticut House seat being vacated by state Rep. Bruce Morris will not go uncontested. One Republican and two Democrats are in the running. Colin Hosten announced Thursday that his campaign had landed | NORWALK - New Canaan Democrat Lucy Dathan vows to use her finance background to tackle Connecticut's budget crisis while protecting residents against the policies of Republican President Donald Trump. Dathan, who is running for the 142nd District seat i | WASHINGTON - The death toll and economic devastation from the novel coronavirus reached staggering new levels in the United States on Thursday as officials reported more than 1,000 deaths from the pandemic in a single day and revealed that more than 6.6 m |
| Advertising Platform | |||
| Period | 644 | 542 | 1 |
| Start Time and End Time | 2018-06-18~2020-03-23 | 2018-10-17~2020-04-11 | 2020-04-03~2020-04-04 |
| Language & Countries | N/A&N/A | N/A&N/A | N/A&N/A |
The above is the detailed information of the 3 landing pages that advertisers thehour.com have performed best in the recent past. After many A/B tests, these ad landing pages proved to be the most effective. So what do they have in common? By comprehensively analyzing the various data of these landing pages, we can summarize some rules to discover the secrets of high-converting ad landing pages.
1) Title analysis
- The number of words in the title is usually 5-10 words, and the words are as simple as possible.
- Core keywords and important content are put forward.
- Declarative Affirmative Sentences
- Titles with numbers are 36% more likely to be clicked by users than without numbers.
In fact, I prefer the title “By Robert KochSimms to face Hosten in 140th District Democratic primary - The Hour” better than “By Robert KochDathan promises to bring fresh perspective to Hartford - The Hour”.
2) Description analysis
Copywriting tests the ability of the writer to perceive the user’s psychology. What we need to do is to stand in the user’s perspective, understand the needs of the users, and introduce your products from what they want to know.
Obviously, the descriptions of these related landing pages all conform to the above rules. For example:
- NORWALK - This year's race for the 140th District Connecticut House seat being vacated by state Rep. Bruce Morris will not go uncontested. One Republican and two Democrats are in the running. Colin Hosten announced Thursday that his campaign had landed
- NORWALK - New Canaan Democrat Lucy Dathan vows to use her finance background to tackle Connecticut's budget crisis while protecting residents against the policies of Republican President Donald Trump. Dathan, who is running for the 142nd District seat i
- WASHINGTON - The death toll and economic devastation from the novel coronavirus reached staggering new levels in the United States on Thursday as officials reported more than 1,000 deaths from the pandemic in a single day and revealed that more than 6.6 m
If you want to know the description of other landing pages with the best performance in the past 90 days, you can use LandingSpy (landingspy.com) to filter and query.
3) Advertising platform
From the above table, we can see that the advertiser thehour.com’s recent platform for advertising is mainly Facebook.
4) Advertising schedule
Advertisers thehour.com have recently advertised at 2018-06-18~2020-03-23、2018-10-17~2020-04-11、2020-04-03~2020-04-04. The periods the ads continue to run are 644 days, 542 days, and 1 days.
Different industries and different platforms have different effective times when advertising. When scheduling ads, we should check the competitors’ advertising strategies in advance, not only to avoid overlapping with their high-frequency advertising time but also not to miss the best period for advertising in the industry.
In conclusion: The above is a free landing page analytics report about thehour.com. Doing a good job in advertising is a long-term accumulation process. In this process, we can use the bestlanding page software to find excellent landing page copy and landing page images for reference. At the same time, understand the competitors’ advertising strategies in advance, then adjust and test your advertising plans in a timely manner.
3. Related landing page report
If you want to check the relevant analysis of other landing page related to thehour.com, you can click the app name below to view related reports.