How tvbs.com.tw Get Unbelievable Success With Landing Page
As we known，Landing page is an essential part of marketing campaign because it has the unique ability to convert a stranger into a qualified lead. But how can we increase the ROI? How to find landing page copy and image for inspiration? How to know competitors’ advertising strategy?
Fortunately, LandingSpy can help you successfully solve the problems above. LandingSpy is the best landing page software. It tracks the tvbs.com.tw ads, and analyzes the landing page data of the ads. Its landing page link is tvbs.com.tw.
So, how tvbs.com.tw get unbelievable success with landing page?
1.tvbs.com.tw’s ad landing page basic information
Landing Page Images:
Title：https://www.facebook.com/tvbsfb新課綱數學課納計算機教學!計算機輔助學習現正普及中!│TVBS新聞網
Description：108年新課綱，在今年8月上路，高中數學科目，首度納入「計算機教學」，但也有人把學習使用計算機，跟數學能力降低，劃上等號，意即「使用計算機算數學，就是偷懶」。而關於大考，能不能開放計算機更是討論連連。
Advertising Platform：Facebook
Period：1
Start Time and End Time：2020-03-31~2020-03-31
Landing Type：Other
Language & Countries：N/A&N/A
Related Landing Pages：4
Final URL：tvbs.com.tw
The Number of Outgoings Link ：0
2. Free related landing pages analytics
In addition to the above ad landing pages, tvbs.com.tw recently launched related landing pages with a total number of 4. The main advertising platforms of these related ad landing pages are Facebook、Facebook etc. These ad landing pages include some AB-tested pages. After the final verification, tvbs.com.tw has placed a lot of ads by using the most effective ad landing pages.
LandingSpy performed basic data analysis on these related landing pages and selected the top 3 that performed best.
| 1st | 2nd | 3rd | |
| Title | https://www.facebook.com/tvbsfb怕被誤認！「來自台灣」客製化訂單量增│TVBS新聞網 | https://www.facebook.com/supertastesupertaste/食尚玩家陪你一起過情人節 | 食尚玩家購物 | https://www.facebook.com/tvbsfb理科女孩養成中 日本「理系玩具」培養「數理腦」│TVBS新聞網 |
| Description | 武漢肺炎疫情，民眾紛紛搶買口罩，現在除了口罩，客製化商品也成了民眾下訂的搶手貨，日前發生亞洲旅客到國外旅遊時，被誤認成大陸人，而與當地民眾起衝突的狀況，現在旅行社以及公司員工旅遊紛紛客製化口罩及衣服，要讓別人一眼就認出他們來自台灣。 | 2020食尚玩家陪你一起過情人節，送禮送進心坎裡，專屬你的禮物！ | 一般觀念裡，女生的數理能力比男生弱，真的是男女天生有別嗎？有教育專家認為，這恐怕是從小的玩具出了問題，像是洋娃娃、家家酒這類傳統家長會給女生玩的遊戲，讓小孩較難從玩具中獲得數理思維的訓練。為了改變男女起跑點不同，日本流行起「理系玩具」，從遊戲中灌輸電腦、電子等概念；就連芭比娃娃都出現「理科款」，像是科學家、太空人等等，扭轉女孩「數理腦」較弱的刻板印象。 |
| Advertising Platform | |||
| Period | 15 | 13 | 6 |
| Start Time and End Time | 2020-03-27~2020-04-11 | 2020-03-29~2020-04-11 | 2020-03-18~2020-03-24 |
| Language & Countries | N/A&N/A | N/A&N/A | N/A&N/A |
The above is the detailed information of the 3 landing pages that advertisers tvbs.com.tw have performed best in the recent past. After many A/B tests, these ad landing pages proved to be the most effective. So what do they have in common? By comprehensively analyzing the various data of these landing pages, we can summarize some rules to discover the secrets of high-converting ad landing pages.
1) Title analysis
- The number of words in the title is usually 5-10 words, and the words are as simple as possible.
- Core keywords and important content are put forward.
- Declarative Affirmative Sentences
- Titles with numbers are 36% more likely to be clicked by users than without numbers.
In fact, I prefer the title “https://www.facebook.com/tvbsfb怕被誤認！「來自台灣」客製化訂單量增│TVBS新聞網” better than “https://www.facebook.com/supertastesupertaste/食尚玩家陪你一起過情人節 | 食尚玩家購物 ”.
2) Description analysis
Copywriting tests the ability of the writer to perceive the user’s psychology. What we need to do is to stand in the user’s perspective, understand the needs of the users, and introduce your products from what they want to know.
Obviously, the descriptions of these related landing pages all conform to the above rules. For example:
- 武漢肺炎疫情，民眾紛紛搶買口罩，現在除了口罩，客製化商品也成了民眾下訂的搶手貨，日前發生亞洲旅客到國外旅遊時，被誤認成大陸人，而與當地民眾起衝突的狀況，現在旅行社以及公司員工旅遊紛紛客製化口罩及衣服，要讓別人一眼就認出他們來自台灣。
- 2020食尚玩家陪你一起過情人節，送禮送進心坎裡，專屬你的禮物！
- 一般觀念裡，女生的數理能力比男生弱，真的是男女天生有別嗎？有教育專家認為，這恐怕是從小的玩具出了問題，像是洋娃娃、家家酒這類傳統家長會給女生玩的遊戲，讓小孩較難從玩具中獲得數理思維的訓練。為了改變男女起跑點不同，日本流行起「理系玩具」，從遊戲中灌輸電腦、電子等概念；就連芭比娃娃都出現「理科款」，像是科學家、太空人等等，扭轉女孩「數理腦」較弱的刻板印象。
If you want to know the description of other landing pages with the best performance in the past 90 days, you can use LandingSpy (landingspy.com) to filter and query.
3) Advertising platform
From the above table, we can see that the advertiser tvbs.com.tw’s recent platform for advertising is mainly Facebook.
4) Advertising schedule
Advertisers tvbs.com.tw have recently advertised at 2020-03-27~2020-04-11、2020-03-29~2020-04-11、2020-03-18~2020-03-24. The periods the ads continue to run are 15 days, 13 days, and 6 days.
Different industries and different platforms have different effective times when advertising. When scheduling ads, we should check the competitors’ advertising strategies in advance, not only to avoid overlapping with their high-frequency advertising time but also not to miss the best period for advertising in the industry.
In conclusion: The above is a free landing page analytics report about tvbs.com.tw. Doing a good job in advertising is a long-term accumulation process. In this process, we can use the bestlanding page software to find excellent landing page copy and landing page images for reference. At the same time, understand the competitors’ advertising strategies in advance, then adjust and test your advertising plans in a timely manner.
3. Related landing page report
If you want to check the relevant analysis of other landing page related to tvbs.com.tw, you can click the app name below to view related reports.