How 2020census.gov’s landing page get definite success？｜LandingSpy

During the entire advertising process, the landing page is the last and most important part of promoting user conversion. Normally, we will change a certain version of the landing page, change a few small elements, and finally form several similar landing pages for A/B testing.

Through LandingSpy, we can track the landing page of competitors, including their landing page copy, landing page image, and landing page advertising time, and other important information. By analyzing the competitor’s landing page, we can know more clearly how to develop our own advertising strategy.

2020census.gov has set up a total of 27 landing pages recently. The advertising platform is Twitter,Facebook,Instagram, and the advertising time is mostly concentrated on 2020/03/07~2020/05/27.

Advertising Landing Page Performance

Top 3 Landing pages Free Analytics

1.Top 1 Landing page of 2020census.gov

Title：US Census BureauTake the Census | U.S. Census Bureau

Description：Learn about the 2020 Census - how to respond, and why it matters. Shape your future. START HERE.

Type：Other

2.Top 2 Landing page of 2020census.gov

Title：US Census Bureau2020 Census | United States Census Bureau

Description：Learn about the 2020 Census - how to respond, and why it matters. Shape your future. START HERE.

Type：Other

3.Top 3 Landing page of 2020census.gov

Title：US Census BureauWays To Respond | 2020 Census

Description：Please complete your form online, by phone, or by mail when your invitation to respond arrives. Visit my2020census.gov to begin.

Type：Other