How ted.com’s landing page get definite success？｜LandingSpy

During the entire advertising process, the landing page is the last and most important part of promoting user conversion. Normally, we will change a certain version of the landing page, change a few small elements, and finally form several similar landing pages for A/B testing.

Through LandingSpy, we can track the landing page of competitors, including their landing page copy, landing page image, and landing page advertising time, and other important information. By analyzing the competitor’s landing page, we can know more clearly how to develop our own advertising strategy.

ted.com has set up a total of 15 landing pages recently. The advertising platform is Twitter, and the advertising time is mostly concentrated on 2020/06/04~2020/06/10.

Advertising Landing Page Performance

Top 3 Landing pages Free Analytics

1.Top 1 Landing page of ted.com

Title：Geoffrey CanadaGeoffrey Canada: Our failing schools. Enough is enough! | TED Talk

Description：Why, why, why does our education system look so similar to the way it did 50 years ago? Millions of students were failing then, as they are now -- and it’s because we’re clinging to a business model that clearly doesn’t work. Education advocate Geoffrey C

Type：Other

2.Top 2 Landing page of ted.com

Title：Conversations on what’s next in tech, government and activism: Week 8 of TED2020 | TED Blog

Description：The final week of TED2020 featured conversations with experts on work, tech, government, activism and more, who shared thoughts on how we can build back better after the pandemic.

Type：Other

3.Top 3 Landing page of ted.com

Title：Malala YousafzaiMalala Yousafzai: Activism, changemakers and hope for the future | TED Talk

Description：Education activist (and recent Oxford graduate) Malala Yousafzai reflects on the defining moments of her life, how she balances passion with personhood and where the world finds itself during the COVID-19 crisis. With humor and humility, she shares her dr

Type：Other