How who.int’s landing page get definite success？｜LandingSpy

During the entire advertising process, the landing page is the last and most important part of promoting user conversion. Normally, we will change a certain version of the landing page, change a few small elements, and finally form several similar landing pages for A/B testing.

Through LandingSpy, we can track the landing page of competitors, including their landing page copy, landing page image, and landing page advertising time, and other important information. By analyzing the competitor’s landing page, we can know more clearly how to develop our own advertising strategy.

who.int has set up a total of 8 landing pages recently. The advertising platform is Facebook,Twitter,Instagram, and the advertising time is mostly concentrated on 2020/02/22~2020/06/04.

Advertising Landing Page Performance

Top 3 Landing pages Free Analytics

1.Top 1 Landing page of who.int

Title： COVID-19 : L’IFRC, l’UNICEF et l’OMS publient des ‎orientations pour protéger les enfants et permettre ‎le fonctionnement en toute sécurité des ‎établissements scolaires

Description：GENÈVE/NEW YORK – La Fédération internationale des sociétés de la Croix-Rouge et du Croissant-Rouge (IFRC), l’UNICEF, et l’Organisation mondiale de la Santé (OMS) ont publié aujourd’hui de nouvelles orientations pour aider les enfants et les écoles à se p

Type：Other

2.Top 2 Landing page of who.int

Title： Consejos para la población acerca de los rumores sobre el nuevo coronavirus (2019-nCoV)

Description：Llevar una dieta sana a lo largo de la vida ayuda a prevenir la malnutrición en todas sus formas, así como diferentes enfermedades no transmisibles y trastornos.

Type：Other

3.Top 3 Landing page of who.int

Title： Coronavirus disease (COVID-19) outbreak

Description：N/A

Type：Other